Note: The company is now Mirum Minneapolis. In the past it was called JWT Minneaplis, then RMG Connect, then Digitaria. 😅
After working for JWT Minneapolis for two years, I would like to take this moment to wrap up what I’ve learned and pay them some due respect. For those of you wondering where I’ve gone from JWT, I moved on to being a consultant and to start my own business building web applications.
Note: My experiences at the Minneapolis JWT office may not reflect that of the broader organization of JWT. This article is based on my personal opinions and is not sanctioned or endorsed by JWT.
The biggest takeaway from my experience at JWT was structure. From a high level, this is how the office was broken down into roles and responsibilities on the production side of the business:
While at JWT, I had a chance to work with all of these core groups of production people, aside from the account exec and strategists. I was always so interested in how each of these roles interacted with each other. I would walk the floor throughout the day having brief conversations with coworkers to understand this structure more. It was fascinating to me and I always enjoyed learning bits about their expertise. All too often people don’t realize that each one of these roles requires a specific and refined skill set.
Important takeaway from a developer’s perspective: If a developer sits down to develop an application without having the understanding and principles of each role, the developer will have to undergo an amazingly complex road of twists and turns. Even if the product gets completed, it will most likely lack the cohesiveness and polish that having these roles provide.
If the proper time was given to each task and none of the steps were skipped, developing the final product based on these documents was a breeze. The structure always left for an enjoyable experience for me, because I always knew where to find the answers to my questions depending on what artifact I was looking at. Sure, there was a lot more,“social”overhead by tracking people down, but the end result was never a shot in the dark. The client always knew what to expect.
I had no complaints about JWT Minneapolis internally as a business. Some benefits of my experience there are worth noting:
There are so many words I could say about my last 2 years working with JWT Minneapolis, but I think I’ll stick to the above for now. Thank you to everyone I worked with!
LinkedIn has many recommendations that I received from coworkers at JWT Minneapolis through LinkedIn